Fractional Growth Marketer
I have spent my entire career in performance marketing, across agencies, SaaS, and seven years inside Meta as a Senior Client Partner managing over $150M in annual spend for the largest advertisers in the world. I left to bring that same senior operating discipline directly to growing businesses. When I take on your growth, you get the person who did the work, not a junior team running a playbook.
Enterprise-grade growth strategy for DTC and B2B businesses, applied directly inside your operation. Not as an advisor. As an operator.
The same frameworks built managing $150M+ for some of the largest advertisers in the world, now applied to your brand.
The platforms built teams around their biggest clients. I build around you.
Our Services
Fractional Head of Growth
Embedded inside your DTC or B2B business, owning P&L, pricing, operations, and acquisition strategy like I built it myself.
Paid Media & Acquisition
Every dollar of spend tied to real unit economics CAC, LTV, payback. Enterprise-grade measurement and creative frameworks applied to your margins.
Pricing restructures, COGS audits, tracking rebuilds, lifecycle and SEO work. Scoped as standalone projects or folded into an ongoing partnership.
Strategic Growth Projects
Ready to discuss growth opportunities?
I work with a limited number of clients to keep the work senior and hands-on.
Email me directly at amy@cassastrategy.com, or book a call below.